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Core Values

Our seven core values add up to a customer experience that will exceed all expectations.

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Bath Concepts was founded because we wanted to provide superior products

To bathroom remodeling companies, homeowners, and business owners From the beginning, our mission statement has included commitments to manufacture the best products and to provide outstanding customer service. We go the extra mile to ensure that we exceed customers’ expectations in every way. As a result, we’ve grown into one of the largest independent manufacturers of acrylic bath systems—and we’re still growing!

Bathroom with wood-look tile flooring, blue walls, white door, walk-in shower with a sliding glass door and light gray walls, and a white vanity with a small white sink, dark countertop and black faucet.

Our Seven Core Values


These are the values that drive our every decision and interaction with our dealers and customers. We strive to:

  1. Exceed Customer Expectations
    From bathtubs and showers to walk-in tubs, we want you to be thrilled with the style and functionality of every product we make. For every installation, we want you to be surprised at the efficiency and courtesy of the crews. From start to finish, Bath Concepts wants to over-deliver and exceed your expectations in every way.

  2. Live the Golden Rule
    “Do unto others as you’d have them do unto you.” Not every business follows this simple principle, but our acrylic tub manufacturer does—and doing so has made us a trusted resource within the industry.

  3. Make Things Better
    We’re always looking for ways to improve the top bathtub brand! We know we have exceptional products, but that doesn’t stop us from applying new innovations to make them even better.

  4. Do The Right Thing
    As a bathtub manufacturer, we could cut corners in order to boost our profit a bit—but that wouldn’t be the right thing to do! Instead, we use the highest quality acrylic in all our replacement tubs and replacement showers—and we always will.

  5. Do Great Work
    Our dealers are bathroom remodeling professionals who have the training and experience they need to provide flawless installations.

  6. Serve Others
    We’re always on the lookout for needs in the community. Our entire team is dedicated to helping others. It’s a big part of who we are as a company.

  7. Have Fun
    Sure, we built a top-rated bathtub name brand, but we play as hard as we work!


Contact us to learn more about us, our products, and our company. Call Bath Concepts today, or fill out our simple online form to get in touch with a member of our team.